Varcoe.ai

Pricing

Real numbers,
on the public site.

Most cybersecurity firms hide pricing behind “request a quote.” That wastes both sides’ time. The numbers below are what we actually charge, with the math behind them. The $500Kfloor is the filter — it lets cost-shoppers self-select out before the first call so the conversations we have are with serious buyers.

Engagement floor $500KTypical $1M-$3MCap 4-6 new partners / quarter

Partnership envelope

One contract. Stated openly.

Floor

$500K

per year

Typical

$1M-$3M

per year, multi-year

Quarterly cap

4-6

max new partnerships, to keep bench senior

What scales the number from $500K toward $3M: environment size (50 vs. 500 vs. 2,000 endpoints), regulated-industry compliance load (one framework vs. five running in parallel), AI footprint (zero vs. 20 production AI features needing red-team + governance), federal/world-government certifications, and IR retainer hour-bank size.

What does NOT scale the number: vendor licensing markup, helpdesk per-ticket fees, “urgent” surcharges. The partnership is a flat annual envelope. Carriers, broker fees, and pass-through licensing are billed at cost with the invoice attached.

Stand-alone service pricing

Before the partnership. After the partnership.

Inside the partnership envelope, every service below is bundled. Outside the envelope, each is priced individually. Numbers reflect Varcoe rates against the boutique-luxury upper-quartile band, not commodity SMB MSP rates.

Modernization Partnership (full)

$500K - $3M

per year, multi-year typical

MSP + MSSP + AI + Compliance + Offensive under one envelope. One contract, one accountable principal. Six-month minimum, multi-year typical. Engagements scale up from the floor based on environment size, complexity, and practice mix.

Modernization Diagnostic

$50K - $150K

fixed-fee, 4-8 weeks

Audit of IT, security, and AI posture. Roadmap, gap report, prioritized investments. Often the entry point that becomes a partnership.

Partial Transformation (custom scope)

$25K - $500K

diagnostic-first, fixed-fee on scoped intervention

For partners already mid-modernization. Pick up only the layers you need, coexist with incumbents, fixed-fee on the targeted intervention. Diagnostic-first ($25K-$60K, 3-6 weeks) before SOW.

Managed IT (stand-alone)

$30K - $120K

per month, depending on environment size

Mid-market reference math: 100 seats × $310/seat × 12 = $370K/yr. 200 seats = $744K/yr. 500 seats = $1.95M/yr. Premium boutique tier ($300-$400/seat) reflects senior-only staffing, in-house SOC, on-call CISO time — not margin.

Managed Security (MSSP) — stand-alone

$25K - $100K

per month, programmatic with per-endpoint volume add-ons at $15-$25/endpoint/mo for high counts

24/7 SOC, MDR, detection engineering, threat hunting, IR retainer, vCISO. Senior practitioners on every alert. Containment authority pre-negotiated.

AI Modernization Sprint

$250K

fixed-fee, 90 days

AI strategy + threat model + governance framework + one red team + eval suite + runtime guardrails + executive training.

AI Consulting (stand-alone)

$30K - $1M+

scoped per engagement; full transformation programs $250K-$1M+

AI product development, ISO 42001 implementation, NIST AI RMF, AI red team, AI risk assessment. Senior fractional retainers $5K-$15K/mo; comprehensive partnerships $15K-$50K/mo.

vCISO + Governance

$3K - $25K

per month retainer

$3K-$12K/mo for mid-market (100-500 employees); $10K-$25K/mo for compliance-heavy or board-reporting clients. Senior leaders, $200-$300+/hr equivalent. Bundled inside the partnership.

Cyber Insurance Services

$3K - $10K

per month stand-alone (bundled inside partnership)

Carrier-coordinated underwriting, continuous evidence package, policy-aligned MDR, renewal support, breach-counsel network. Coalition / Beazley / Chubb / Resilience / AT-Bay / AIG / Travelers / Munich Re / AXA XL / CFC. Underwriting-call participation also available ad-hoc at $5K fixed-fee per call.

Incident Response Retainer

$500 - $700

per hour, declared incidents; pre-paid hour bank with annual replenishment

48-hour engagement start. Insurance-carrier-accepted (AIG, Beazley, Coalition, Resilience, Travelers, Chubb, Munich Re, Hartford). Ransomware-, BEC-, insider-, cloud-IR ready. Counsel-coordinated.

Compliance — Stand-alone Framework Programs

$75K - $300K

fixed-fee depending on environment size + framework count

HIPAA, SOC 2, CMMC 2.0 (L1-L3), NIST 800-171, ITAR, ISO 27001, ISO 42001, FedRAMP. SOC 2 + ISO 27001 share 80% of evidence — run them in parallel. ISO 42001 + NIST AI RMF + EU AI Act share 70%.

Penetration Testing (stand-alone)

$15K - $80K

per engagement, scope-dependent

OSCP-led manual. Web, network, cloud, API, mobile. Free retest. Court-admissible reporting. Quarterly external + annual full-scope cadence inside the partnership.

Red Team Engagement

$60K - $250K

per engagement, MITRE ATT&CK-aligned

Adversary simulation, purple-team coordination available, assumed-breach assessments. Findings convert to permanent detections in the MSSP layer.

Per-vertical spend benchmarks

What does mid-market actually spend? By industry.

Calibration data, sourced from IBM Cost of a Data Breach 2025, IANS Research, Deloitte FinServ Cyber, Altss family-office registry, ABA TechReport, and equivalent industry surveys.

Healthcare + Life Sciences

Avg. healthcare firm: 7% of IT budget on security yet $7.42M average breach cost (IBM 2025). The largest spend-to-loss gap in any regulated industry.

Financial Services + Fintech

Mid-market FinServ: $2,700-$3,500 per employee per year on cybersecurity — twice the cross-industry baseline. 55-60% goes to managed services (Deloitte 2025).

Family Office + UHNW

Serious single-family offices: $200K-$500K/year on cybersecurity. 245 verified Florida SFOs (Altss Q1 2025). Naples leads FL in millionaire density.

Defense Industrial Base (CMMC L2)

$138K-$500K Year 1 for CMMC L2 readiness + $50K-$100K/year sustainment. Only 0.5% of 80,000 contractors certified; Phase 2 deadline 10 Nov 2026.

Professional Services (law + accounting + consulting)

Mid-law: $1,500-$3,000 per attorney per year on cybersecurity. 29% of law firms breached in last 12 months. Only 40% carry cyber insurance.

Government modernization pricing

Five-Eyes & EU. Quoted in local currency.

90-day gap + 6-month remediation package per geo. Direct-sell to UK / Canada / Australia governments + their defence contractors. EU is positioned as readiness for US firms with EU subsidiaries (NIS2, DORA, EU AI Act) — we don’t sell direct to EU governments without a local partner.

United Kingdom

£135-165K (~$170-210K)

CSM v4 / G-Cloud 15 / Cyber Essentials Plus readiness, 90-day gap + 6-month remediation. Priced ~10% above UK boutique midpoint to reflect senior-only delivery.

Canada

CAD 175-220K (~$130-160K)

CPCSC Level 1 readiness / ITSG-33 SSP. At parity with local boutiques. Five Eyes reciprocity — CMMC playbook converts with light translation.

Australia

AUD 220-280K (~$145-185K)

Essential 8 ML2 / PSPF readiness. Priced near US senior rates (not undercut). IRAP assessment itself is residency-gated and partnered out.

European Union (US firms with EU subs)

$140-180K NIS2 / $220-320K DORA

Billed and delivered US-side. EU AI Act high-risk Annex III conformity Aug 2 2026 deadline (€35M / 7%-of-turnover penalties).

FAQ

What buyers ask.
Answered straight.

Why publish pricing when most competitors hide it?

Buyers complain about pricing opacity far more than pricing magnitude. Hiding numbers wastes both sides' time. The $500K floor is a filter — it lets cost-shoppers self-select out before the first call so we have substantive conversations with serious buyers.

What does $500K-$3M actually buy?

One contract covering MSP + MSSP + AI + Compliance + Offensive. Senior practitioners on every layer, named accountable principal, 24/7 SOC, IR retainer, vCISO time, compliance evidence collection across SOC 2 / HIPAA / CMMC / ISO 27001 / ISO 42001 / FedRAMP, AI red-team, quarterly pentests. Stated openly because the work is the point.

Why is the floor $500K instead of per-seat pricing?

Below ~$500K we can't fund senior-only staffing across all five practice areas. Per-seat MSP at $310/user/mo lands a 200-seat company at ~$744K/yr — the floor lines up with the math, not aspiration. Smaller engagements are scoped (Diagnostic, AI Sprint, Cyber Sprint, Partial Transformation) without the partnership envelope.

What about partial transformations?

If you're already mid-modernization — MSP fine but security thin, cloud done but identity isn't — we pick up where you are. Diagnostic-first ($25K-$60K, 3-6 weeks), then fixed-fee on the scoped intervention. No annual minimum on partials. Convert to full partnership only if both sides want it.

How is this different from McKinsey QuantumBlack or BCG X?

QuantumBlack starts at ~$500K and BCG X runs $300K-$5M, but both cap at strategy + pilots. We ship production code, run the IT, monitor the SOC, run the red team, and operate the compliance program — under one contract, with the senior name on the proposal also doing the work.

How does this compare to Big-4 (Deloitte/PwC/EY/KPMG/Accenture)?

Big-4 is junior-pyramid delivery despite the senior name on the proposal, audit conflicts where the same firm audits you, and 12-month sales cycles. Our delivery is 2-12 weeks first value vs. 6-18 months. No audit conflict. No cross-sell pressure. Two-call scope.

Are the prices fixed or T&M?

Mostly hourly with optional fixed-fee on specific tracks (Diagnostics, Sprints, Compliance programs). The partnership envelope itself is an annual retainer, not per-hour. We do not claim a default 'fixed-price' posture because most modernization work has variable scope by nature.

What's actually included in the IR retainer?

Pre-paid hour bank, replenished annually. Declared-incident hourly $500-$700/hr for senior IR — within market band, paid by carriers as readily as Mandiant or Kroll. 48-hour engagement start. Counsel-coordinated. Insurance-accepted with AIG, Beazley, Coalition, Resilience, Travelers, Chubb, Munich Re, Hartford.

Why don't you publish per-seat / per-endpoint MSSP pricing?

Per-endpoint pricing optimizes for endpoint-count, not security outcome. Boutique MSSPs with senior-only analyst staffing and lower client-per-analyst ratios price programmatically — typically $25K-$100K/month with per-endpoint add-ons at the $15-$25 band on high counts. The reference math is on the page; ask for the proposal-specific number on the call.

How does cyber insurance pricing fit in?

We aren't a licensed insurance producer — we're the technical/operational layer alongside your broker. Stand-alone Cyber-Insurance Liaison program $3K-$10K/month. Underwriting-call participation $5K fixed-fee per call. Bundled inside the MSSP partnership at no separate line item. Sub-limits matter more than premium — most disappointing claims aren't denied, they're sub-limited.

See if the math works on your environment.

Thirty minutes with Quinn. Walk through your seat count, regulated workload, AI footprint, and IR posture — we’ll quote the partnership envelope back to you on the call.

Schedule a call

Trusted by partners across the practice

DAS Health
Exhibit A Cyber
Ally
KIRO Group
Black Mirage
Kalles Group
Gridware
CQR
Archstone Security
Cyvergence
Sentinel Cyber
Cloud Underground
Seron Security
Hexen
Koru Risk Management
DAS Health
Exhibit A Cyber
Ally
KIRO Group
Black Mirage
Kalles Group
Gridware
CQR
Archstone Security
Cyvergence
Sentinel Cyber
Cloud Underground
Seron Security
Hexen
Koru Risk Management

Reviews

From the senior people
who’ve worked alongside Quinn.

The named companies beside each reviewer are their employers — not Varcoe partnerships. Each quote is a professional reference from someone who’s shipped work alongside Quinn directly.

The partnership model isn't marketing language with Quinn — it's how she actually works. Senior judgment, single accountable contact, and the rigor to integrate across IT, security, and AI under one roof.

Aaron Birnbaum

Managing Partner

Seron Security
Quinnlan brings more than expertise — she brings strategic alignment. The ability to scale operations without sacrificing depth is exactly what serious organizations need from a modernization partner.

Caroline Lombard

Threat Specialist

aws
I've worked with Quinnlan on incidents most teams couldn't navigate — Log4j among them. The technical depth and the calm under fire are real, and they're rare.

Justin Cox

Senior AWS Security Analyst

PayPal
One of the most seamless collaborations I've had in this industry. Composure under pressure, technical precision, and the kind of credibility that compounds — exactly the senior bench a modernization partnership needs.

Soufiane Jihadi

Senior Incident Response Consultant

Deloitte.

Original references collected on the legacy Varcoe site · LinkedIn endorsements available on request